Home
	About Us
	Solutions
	Sites
	Questionnaire
	Contact

Questionnaire
Before we discuss a new project with a prospective client, we present them with the following questionnaire as "food for thought."

YOUR COMPANY

1. What is the mission / purpose of the company?

2. How does your company fulfill that purpose?

3. Where has your company been in the last three years?

4. Where do you see your company three years from now?

5. What is your company's biggest asset? Biggest deficit?

MARKET

1. What is your target market?

2. What is your company's current position in that market?

3. What would you change about this position?

4. How do your customers perceive you?

5. What would you change about these perceptions?

6. What is your advertising / marketing plan for the site?

COMPETITIVE RESEARCH

1. Who is your main competition?

2. What differentiates you from the others?

3. What do you think your competition is doing right? What are they doing wrong?

INFORMATION ARCHITECTURE

1. What is the main goal of the website?

2. Other short term and long term goals?

3. Who is your intended audience?

4. What on your site will draw them? What will make them return?

5. What is the overall experience you would like your users to have?

6. What are your thoughts on how the site should be structured?

DESIGN & FUNCTIONALITY

1. Will the site design be original or based on existing materials?

2. What will the be the life span / update cycle of the site?

3. Please list sites that you think are effective in terms of design.

4. Please list sites that you think are effective in terms of functionality.

5. Please list any design preferences.

6. Please list any functionality preferences.

CONTENT

1. What content will you be providing (copy, graphics, photography, &al.)?

2. What types of content are you going to need created?

3. Do you have an existing marketing plan, promotions, &c.?

WORKING RELATIONSHIP

1. Who will be the point of contact with us in your company?

2. How does your internal approval process work?

3. What is your time frame for this project?

4. What is your budget for this project?

5. What sorts of metrics will you be using to gauge the success of the site?